The Zig-Zag Pivot — Reactivity vs Building
The Zig-Zag Pivot
Scroll to watch reactivity crystallize into building
01 / Signal
Outrage BroadcastsDocumented Record
Posts, threads, screenshots. The feeling of fighting back without the consequence of institutional change.
Dated incident logs, named witnesses, preserved media. The evidentiary spine of Title VI filings and newsroom trust.
The Zig · Reactivity
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Zig vs Zag — Card View
The Zig
Reactionary Activism
Keyboard Warriors
Fighting antisemitism exclusively through angry social media posts that reach only the already-converted.
Outrage Cycles
Reacting to each incident with fresh outrage but no systematic documentation, follow-up, or institutional change.
Victimhood Framing
Presenting Jews solely as victims — which inadvertently reinforces the narrative that Jews lack agency and power.
Isolation
Attacking potential allies for imperfect solidarity instead of building bridges across difference.
Protest as Performance
Chanting and marching feels powerful but rarely changes policy, campus culture, or institutional behavior.
The Marshall Ganz Framework
Harvard professor Marshall Ganz developed the Public Narrative framework through decades of organizing. His three-part model — Story of Self, Story of Us, Story of Now — has been used by movements from the Civil Rights era to the Obama campaign. The “Zag” column applies this framework to campus antisemitism.